AdWeek Op-ed: How to retain bipoc talent

Avoid tokenism and retain BIPOC talent with support and recognition

Challenged myself to write about tokenism by writing about the intersectionality of Latino professionals - there are two sides. Those who do not want to be labeled as a group, do not lead by their cultural identity, or others who leverage cultural identity to bring others up with them, and/or teach others about our culture..

 

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4 ways executives can take action for latinas

december 2022

In honor of Latina Equal Pay Day, I wrote how allies in corporate America can help narrow the pay equity gap for Latina professionals. Read more here.

 

How the latine community is sharing their story via the music charts

september 2022

Reflection on what it means to marketers when we experience artist like Bad Bunny top global charts by singing in Spanish first. Music is a cultural connector. It gives marketers a glimpse of the future, especially from the perspective of today’s youth who are interconnected, multicultural and trilingual. Read more here.

 

Latina equal pay day: tips to level up and make more money

September 2021

Commemorated Latina Equal Pay Day in 2021 by writing to Latinas in the marketing, media and tech industry to discuss how to take steps to combat the staggering statistics behind a national issue. Read more here.

 

Celebrating Leaders of Color in the LGBTQ+ Movement by Looking Past Stereotypes

September 2021

This article was part of the inaugural Latinx Voices in Adweek series, which covered the nuances and challenges within this community. Rainbow washed logos. Corporate donations. Predictably, 2021 saw a wave of brands step up for Pride Month. But when Pride Month ended, the logos went back to brand colors and activations concluded. It’s difficult to not feel like queer allyship has become a seasonal initiative instead of a year-round commitment. For BIPOC marketers, this can feel all too familiar. Read more here.