Argelia Martinez


Marketing Strategist
Champion for my Community
Founder of Vida Mia Cocktails


Hi, I’m Argelia

I am creating this space to share my projects. Born and raised in Chicago, I am dedicated to championing inclusive marketing projects and creating positive spaces for Latinx culture to thrive. By day, I am a Managing Director at a strategic marketing firm. I have 12+ years of experience in communication planning, organizational strategy and leading inclusive marketing efforts for CPG clients and minority owned small businesses. You can find me at Hauswirth/Co with my fearless team.

In collaboration with The Latinista team, I am dedicated to building community among women of color in Chicago and developing financial literacy workshops. 

By night, I am the Frida Kahlo of mixology. I began Vida Mia Cocktails in February 2018 to celebrate the diverse culinary traditions of Mexico through food & beverage pairings. When I am not on the grind, you can find me recording Cocktails con Comadres the podcast.

 My favorite partnerships are when these worlds collide.

unnamed (3).png